Current status: Answered by Jenni Minto on 11 November 2025
To ask the Scottish Government what action it is taking to raise awareness of the recommendation that everyone aged five and over in Scotland should consider taking a daily supplement containing 10 micrograms of vitamin D, particularly during the winter months.
The Scottish Government supports and works closely with Food Standards Scotland, who have previously and will again repeat a winter campaign encouraging people to take a daily vitamin D supplement to maintain bone and muscle health.
The campaign primarily focuses on online advertising and social media posts. A campaign toolkit has also been developed and shared with a wide range of stakeholders to help support efforts to raise awareness of vitamin D, with graphics, web text, and social media posts available in nine languages (https://www.foodstandards.gov.scot/publications-and-research/publications/vitamin-d-campaign-toolkit).
Information on vitamin D is also available and promoted through a range of resources. Dedicated public advice on vitamin D is available on NHS Inform, including a general information leaflet highlighting the importance of vitamin D, which is available in a range of formats and languages (https://www.nhsinform.scot/healthy-living/food-and-nutrition/eating-well/vitamin-d).
Additional information can be accessed through our Parent Club (https://www.parentclub.scot/articles/eating-well-at-home) and Ready, Steady Baby! (https://www.nhsinform.scot/ready-steady-baby) resources, Food Standards Scotland (https://www.foodstandards.gov.scot/consumers/healthy-eating/nutrition/vitamins-minerals/vitamin-d) website and Eat Well, Your Way (https://www.eatwellyourway.scot/what-is-a-healthy-balanced-diet/vitamin-d/).